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ABOUT
MPHO PHOLO

Music Producer | Music Director | Composer

GETTING TO KNOW Mpho 37mph Pholo

CAREER


With a career spanning over a decade, 37mph’s work has earned him recognition and awards for his production of the chart topping hit “Do it Like I Can” in the categories of ‘Producer of the Year’ and ‘Song of the year’ at the inaugural South African Hip Hop Awards. Time and again, 37mph has been music director at the Cape Town International Jazz Festival, the Kendrick Lamar South African Tour as well as the American rapper Big Sean’s tour in 2014. 37mph has also produced a full-length album for French rapper Negus.

In 2017 alone, Mpho has worked on a number of high profile projects among them: The Voice Afrique Francophone, DSTV/PSL10 - Music Director and Music Producer, The Bantu Hour Season 2 as the Music Director, Coke Studio Africa - 2017 as the Resident Music Director, the Music Producer for DSTV Mzansi Viewer’s Choice Awards in Johannesburg and Assistant Music Director The Voice Afrique Francophone Season 2.

MUSIC INTERESTS


37mph’s masterful knowledge in the commercial and technical aspect of the music business has caught the attention of music hardware and software manufacturers. He is currently the South African ambassador for the music software package, Steinberg Cubase, having been appointed in 2010. In 2012 hardware manufacturer Akai Prod artists also named him their brand ambassador.

BACKGROUND


Mpho Pholo was born in East London in the Eastern Cape, South Africa. His first foray into DJing was in 2002 when he hosted a radio show at the University of Cape Town. During this period, he honed his knack for identifying hit songs long before they become commercially successful. Mpho’s ever-evolving skill set includes playing the piano, music direction, live music production and DJing. A classically trained pianist (Trinity Grade 8 Piano, Grade 6 UNISA Theory), he’s performed at the Baxter Theatre in Cape Town. He produced the majority of the songs on more than 10 albums with a string of high-rotation radio singles.
His debut in composing for television began with the theme song for The Apprentice South Africa (2004) and the current theme song for the music show Afro Café. He concludes:

“The reason I create music is to express emotions in the purest sense. Just as people are multi-faceted, some of the music I create may be dance music, some is deep, soulful and causes you think, other titles might make you cry, and some music will bring you joy.”

Key Achievements


• Resident Music Director (Coke Studio Africa 2017, 2016)
• Music Producer (Coke Studio ZA, Season 1, Season 2)
• Music Director (The Bantu Hour)
• Loerie Award (Best Music in an advert 2007 - Cell C Hola 7 Ad Campaign)






• SAMA Award Best African Alternative 2011 (Nomisupasta EP)
• SAMA Award Best R&B 2006 (Ishmael Long Way Home)
• SAHHA South African Hip-Hop Award (Best Producer 2011)
• SAHHA South African Hip-Hop Award (Best Song for “Do It Like I Can” by Reason)